Our survey data highlights that Canadians prefer simple sandwich fillings such as chicken, grilled cheese and smoked salmon, over traditional Canadian sandwiches including
Check out Wilensky Special,the Halifax Donair and Montreal smoked meat, which is made with brisket, like corned beef, but with little or no sugar in the mix.
Chicken has earned itself the number one spot, with over 25% of Canadians surveyed admitting that this is their favourite sandwich filling. This was then closely followed by grilled cheese which was over 20% of Canadians’ favourite sandwich filler.
It is interesting to see the majority of Canadians opting for simple, crowd-pleasing options for their sandwiches, such as chicken and cheese. These versatile ingredients are typically loved by all ages, making them great family-friendly options.
Plus, chicken and cheese may sound like common ingredients, but that doesn’t mean they have to be boring. There are lots of ways to flavour these fillings and add complementary ingredients so that people can spice up their sandwiches.
Just take a look at our Southern-style, BBQ chicken sandwich, which comes filled with roast chicken, chopped and tossed with BBQ sauce, before being loaded onto soft buns and topped with a tangy dill slaw. Noone could argue that that’s a boring sandwich!
Interestingly, the data also highlights a dip in the popularity of traditional Canadian sandwiches, such as the beef salami and bologna Wilensky Special, which was the favourite of less than 0.3% of Canadians surveyed. This could possibly suggest that as the years go on, the nation is turning its back on traditional dishes in favour of simple, flavoursome classics.